THE WHITE COMPANY SCENTS OF THE SUMMER 2026

For the Summer 2026 fragrance campaign for the white company, the window concept was designed to capture a clear sense of summer through a light, airy and confident visual language.

WHITE PEBBLED trays were introduced to create A moment of ANCHORAGE WITHIN The space, bringing a natural texture and sense of calm to the scheme. Paired with clean display podiums, the composition created distinct focal points for each fragrance within the ‘Edit’ collection, allowing every scent to be presented with clarity and intention.

The result was a clean, confident window scheme that brought focus and definition to the collection while maintaining the understated elegance of the brand.